Idea launches dual-SIM Zeal with Android 2.3 for Rs. 5,390

07:58PM Wed 6 Mar, 2013

Idea_Zeal Telecom operator Idea Cellular has launched yet another Android  smartphone in India in the form of Zeal. Zeal runs on the dated Android  2.3.6 (Gingerbread) operating system. It is powered by 1GHz Qualcomm  Snapdragon processor, along with 256 MB of RAM. This phone comes with a  microSD Card slot compatible for cards up to 32GB. Zeal is a dual-SIM  smartphone that will be available for Rs. 5,390. The smartphone comes  with 3.5-inch touch screen that has a resolution of 320X480 pixels. For  camera, there is a 3-megapixel auto-focus rear shooter with digital  zoom. As per the company this smartphone will help them in  upgrading their existing 2G users to 3G. Apart from 3G, the other  connectivity options include Wi-Fi, A-GPS, and Bluetooth. Zeal comes  pre-loaded with apps such as Facebook, Twitter, Orkut, Youtube, and Idea TV. According to Idea Cellular, Zeal smartphone is especially  targeted at the youth community comprising of college students and  professionals who like to stay connected to social networking sites and  access emails on-the-go. Commenting on the launch, Rajat Mukarji, Chief Corporate Affairs Officer, Idea Cellular said, "For the past  year, Idea has been focused on proliferating 3G in India by developing  the entire ecosystem comprising of network coverage, customer service,  applications and devices. We understand that the device plays an  important role in enhancing service experience for the user, and has  been a key component of Idea's 3G growth strategy. Idea Zeal has been  affordably priced to suit the pockets of consumers in semi-urban and  rural markets and is aimed at upgrading existing 2G users to 3G." To sweeten the deal, Idea is offering attractive data usage offer for  3G users with the purchase of this smartphone. After purchasing Zeal, a  consumer will have to get a recharge of Rs. 261, which will give them  1GB of free 3G data every month for first 3 months, along with a free 3  months subscription of Idea TV. Apart from Zeal, Idea is also  offering four more 3G Android smartphones - Idea Ivory, Idea Aurus, ID  918 and Idea Blade - in the Indian market. The price for range for these smartphones varies between Rs. 5,390 to Rs. 7,992. Idea Zeal specifications
  • 3.5-inch touchscreen with 320X480 pixels resolution
  • 1GHz processor
  • 256MB of RAM
  • 3-megapixel rear camera
  • Dual-SIM (GSM+GSM)
  • 3G, Wi-Fi, A-GPS, and Bluetooth
  • Android 2.3.6 (Gingerbread)
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